Strategic Influence and
Strategic influence is a concept that first connoted military and geopolitical strategy. It spoke to a nation’s ability to affect the policy decisions of other states essentially through control of information. In the business community, it has come to describe the ability of an individual, department or organization to influence the decisions of others. Strategic influence is interpersonal power, and as Ken Blanchard noted, “The key to successful leadership today is influence, not authority.”:
With the flattening of power structures, the most effective way to persuade others is to secure their trust and influence their attitudes and actions in a constructive “win-win” mindset. Mastering the art of influence and persuasion are essential skills for anyone pursuing a leadership role.
In this program, you will learn the use of persuasive strategies and influence techniques skills under a variety of situations and with individuals displaying disparate leadership and behavioural styles.