What is this? If you received a brochure, the VIP code can be found on the back of the brochure where the mailing label is. Simply enter the digits after VIP. This code ensures you don't receive mailings in the future. If you received a brochure, VIP code can be found on the back of the brochure on the registration form, where the mailing label is. Simply enter the digits after VIP. This code ensures you don't receive mailings in the future.